Areas of unethical behavior practiced today

Abstract

The following is an article by Dr. William Rassman, one of the most respected senior members of our profession. It should give all of us cause for concern and make us reflect on the damage—firstly to the patient, and secondly to us all—if we allow unethical practices to flourish. Unethical practices have always existed in medicine and cosmetic surgery is regarded as the “business end” of medicine where we are providing services for healthy patients (commonly called customers). If we apply this notion of customers (rather than patients), and argue that the customer is always right, we will allow unwise and unnecessary practice philosophies to develop.